Today, I’m handing you a secret weapon to completely set you apart from the masses. It gives you the power to land your dream job, get promoted and build bridges with your boss, clients, prospects, friends and family. You will learn how to turn a simple act of gratitude into pure profits. It’s so easy and, the best part, it’s something you can do immediately!

That powerful tool you should be using consistently, whether you are an entrepreneur or an employee? Thank you cards! Most people don’t understand why this is so important, so they don’t take advantage of it.

“Thank you” is a very simple, very common, very powerful, phrase. You probably say these two little words to someone every day, but if you’re like most people, there are times when you should have expressed your gratitude, but you’ve totally overlooked those opportunities.

When you take the time to send a hand-written thank you note, it shows the person you appreciate them. It makes them feel special and important. It strengthens relationships and shows you are interested in more than just getting a sale or using that person for some personal gain. Never underestimate the value of a culture of honor and gratitude, as it encourages the concept of “relationship first, business follows.”

Think about the last time you sent a thank you card to your clients. When was the last time you sent a card to your boss, thanking them for taking a chance on you by giving you the opportunity and privilege of working there? Most employees have never done this!

It doesn’t matter if you have 2 or 2,000 clients. You should be sending them personal thank you notes. Your clients have a choice of who they work with, and they chose you. Let them know how much you appreciate it.

Whether you are the CEO, or just hired yesterday, you should be writing thank you cards. Let your employees and team members know you appreciate their dedication to the team, as well. (This goes for job interviews too! Any time you go for a job interview, you should always send a thank you card to the interviewer.)

Cards are not the only way to say thank you! A verbal “thank you” is perfect for some situations. In fact, you should be doing this daily. Another way to show your appreciation is with public recognition. There are other advantages to this practice, outside of the obvious benefit of showing your appreciation.

Be specific: Do not just say, “You’re doing a great job.” Say, “You’re doing a great job on the such-and-such project. I really appreciate your hard work and effort. Thank you for being so committed and really giving it your all.”

Always be sincere: Genuine gratitude makes people feel honored. Fake or insincere gratitude makes people feel manipulated.

What do you think would happen in your business if you started genuinely thanking your clients for their business? Can you see how this very simple strategy would completely set you apart from your competition? This one little thing will help your business grow. It will help you get more clients. It will help you get promoted in your job. It will motivate your employees to continue doing a good job.

So who do you need to send a thank you card to today? Who needs to know how much you appreciate them? Go ahead, take 5 minutes to write a note and give it to them today! It’s not hard and it really doesn’t take much time. And I promise, it will pay off big time.

Oh, I almost forgot! Here’s one more great way to say “Thank you” to someone… Give them good, valuable content to help them in their business, job or personal life! It doesn’t take long, but it really shows you care about them and want to see them succeed. So just forward this message to them, or share this link on Facebook or Twitter. Then, take it one step further and let me know your thoughts below.

And don’t forget to join me today for The Dani Johnson Show to pick up more valuable tips and strategies! Tune in on your TV and radio and please remember you can always stream today’s show right here on our website.

In great faith,

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